Genefied helps Enterprise Brands capture 1st party data to further get insights, retarget and build lookalike audiences.
Genefied Brand Protection Solutions (GenuineMark) respects and cares about an individual’s right to privacy. In particular, GenuineMark believes that it is important for its users (“User”) to know how GenuineMark uses and shares the information that GenuineMark receives or amasses from its User’s usage of its website or mobile application (collectively “Platform”).
By using GenuineMark’s platform, the user further agrees and authorises GenuineMark to track the movement of the products/inventory of the products, from the point of manufacture all the way till such products/inventory reaches the point of ultimate user.
The Platform is not intended for children/persons under 18 years of age. GenuineMark does not knowingly solicit or collect personal information from or about children, and it does not knowingly market its products or services to children.
GenuineMark collects user Information in order to provide and continually improve the products and services offered, by us. The types of Personal Information collected by GenuineMark includes Information provided by the User, while subscribing to the platform or placing an order upon GenuineMark, including without limitation-
The providers of information are permitted, as and when requested by them, to review and or update the information provided by them to GenuineMark.
The purpose for which GenuineMark uses user’s information, includes:
Security of Personal Information
GenuineMark has adopted reasonable security practices and procedures comprising of managerial, technical, operational and physical security control measures with a view to ensure confidentiality of user’s personal information as well as to prevent unauthorized disclosure of personal information.
The details of the grievance officer are provided below:
Name : Ms. Ayushi Mehndiratta
Designation: HR + Internal Ops Manager
Contact: +91 84456 46394
Address: Genefied Brand Protection Solutions, Param Tower, 11/ 5B, Lower Ground Floor, Pusa Rd, Delhi, 110005
All words and expressions used herein and not defined, but defined in the Information Technology Act, 2000 and/or the Information Technology (Reasonable security practices and procedures and sensitive personal data or information) Rules, 2011 shall have the meanings respectively assigned to them thereunder.