Genefied helps Enterprise Brands capture 1st party data to further get insights, retarget and build lookalike audiences.
Vehicle manufacturing companies or the end-users of the tyres industry look for ideal on-road performance, which increases fuel efficiency and low rolling resistance in the tire. Apart from these, lightweight tyres are becoming the preferred choice of the users. The scenario has changed drastically since the last few years. Changing trends transform the dynamics of the industry.
The FMCG industry is the one that remains active throughout the year. Product makers keep a constant loop of producing goods and send them out in the market through a supply chain. In this industry, inventory management is a delicate aspect and doing it manually can affect the chain. But with a proper inventory management system in place, your brand can streamline the process of inventory management. SupplyBeam by Genefied is the most sophisticated and sorted solution to manage inventory and trace the movement of your products until it reaches its final destination.
Warranty is an aspect that troubles the brand owners intensively since it is not easy to manage warranty claims of a large base of consumers manually. DWAM is the most hassle-free and smartest digital warranty system to actively manage warranty the digital way. The brands can record a digital history on the web whenever their product enters the market.
Tyres industry is prone to the danger that counterfeit products bring. To protect brands from losing their reputation and goodwill, Genefied brings to you a solution by the name of GenuineMark that will protect your brand from the effects of counterfeit products. Consumers can verify the authenticity of your product and learn that a particular product is genuine. All this is done through a smart QR code scan.
Retailers and distributors are an integral part of a business. The more loyal the supply chain, the better it is. While a brand may be thinking of ideas to retain loyal partners, others are all prepared to attract the retailers/distributors towards their brand. Rewardify by Genefied will let your brand retain the loyal channel partners by rewarding them through effective retail loyalty programs.