Genefied helps Enterprise Brands capture 1st party data to further get insights, retarget and build lookalike audiences.
In a groundbreaking fusion of innovation, Mahindra & Mahindra (M&M) is reshaping automotive safety by integrating Artificial Intelligence (AI) in its upcoming line of electric SUVs. These cutting-edge
In a recent study by the Environment Management and Policy Research Institute (EMPRI), the detrimental impact of using waste water in cultivating vegetables on contamination levels has come to light.
With the continuous innovation in technology, the growth of scams is also rising. Following cybersecurity being on the top, QR code scams are also on the rise. You must have heard that QR codes make c
The Fast-Moving Consumer Goods (FMCG) industry in India is witnessing a significant shift that is marked by constant evolution and change. Chief executives of major FMCG companies, including Marico, D
In the quest for customer loyalty, retailers are turning to the innovative world of gamification. This not only boosts engagement but also enhances marketing outcomes. Recognising the importance of
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